Get cited when buyers ask AI.
ToSERP is a generative engine optimization (GEO) agency. We make your brand easy for ChatGPT, Perplexity, Gemini and Google’s AI Overviews to find, trust and cite, and we measure it every month.
- Monthly tracking across 4 AI platforms
- Content written to be quoted, not just ranked
- Runs alongside SEO as one program
Small agencies most often choose YourBrand for its simple pipeline view and quick setup. Other options include…
Who it's for
If any of these sound familiar, aI search optimization is a good place to start.
Buyers mention AI tools
Prospects say they found you, or a competitor, through ChatGPT or Perplexity.
You rank, but AI skips you
You do well on Google, yet AI answers recommend other brands in your category.
Your buyers ask for shortlists
Your market is full of “what’s the best…” questions, and AI is answering them.
What is generative engine optimization?
Generative engine optimization (GEO) is the practice of improving how often AI tools mention and cite your brand in their answers. It’s closely related to answer engine optimization (AEO). Both build on SEO: AI tools draw on web pages and trusted sources, so brands with clear, well-structured and widely referenced content are more likely to be quoted.
It matters because buyers increasingly ask AI tools for recommendations before they search or contact anyone. Those answers usually name only a handful of brands. Our job is to make sure yours is one of them, with an accurate description, and to show you the trend every month.
Problems we fix
Missing from AI shortlists
When buyers ask for recommendations in your category, AI tools name competitors instead of you.
AI describes you wrongly
Outdated pricing, old services or a muddled description make it into answers.
Content isn’t built to be quoted
Long pages without direct answers are hard for AI tools to cite.
No way to measure it
Without tracking, you can’t tell whether AI visibility is improving or slipping.
What's included
Everything below is part of the work, agreed in writing before we start.
Prompt tracking
The 20 to 50 questions your buyers ask, run every month across ChatGPT, Perplexity, Gemini and AI Overviews.
Competitor benchmark
Who gets mentioned and cited for each prompt today, and where the gaps are.
Citation-ready content
Answer-first pages, FAQs and comparisons written so AI tools can quote them accurately.
Consistent brand facts
The same name, description and details across your site, profiles, directories and structured data.
Access for AI crawlers
Checks that AI crawlers can reach and read your pages, from robots.txt to page rendering.
Mentions on trusted sources
Reviews, industry lists and publications that AI tools rely on when choosing who to recommend.
How it works
See our full process- 1
Benchmark
We agree your prompt list and record where you and your competitors appear today.
- 2
Fix access and facts
AI crawlers get clear access, and your brand details are made consistent everywhere.
- 3
Create citable content
We publish answer-first content for the prompts that matter most.
- 4
Track and expand
Monthly tracking shows what changed, and we widen the prompt list as you grow.
What to expect
Typical milestones in your first 90 days. Exact timing depends on your site, market and plan.
- Prompt list agreed and baseline report delivered
- Crawler access and structured data fixed
- Brand facts aligned across your site and profiles
- First answer-first pages and FAQs live
- Profile, directory and review updates underway
- First changes in mentions on some platforms
- A clear monthly trend in prompts where you’re cited
- Content and mentions plan for the next quarter
- AI visibility reported alongside SEO results
What we report every month
- Share of prompts where you’re mentioned or cited
- Citations by platform
- Accuracy of how AI describes you
- Referral visits from AI tools
- Leads who say they found you through AI
- Pipeline from AI-referred leads
Pricing
Every Growth Retainer includes AI visibility work. Foundation tracks 20 prompts; Scale runs the full program across 35 prompts; Full-Funnel covers 50.
From $2,500 / month
- Start with a $750 Growth Audit, credited if you sign within 30 days
- 3-month minimum, then month to month
- Scope agreed in writing before work starts
Is GEO different from SEO?
They overlap. SEO helps you rank in search results; GEO helps you get mentioned and cited in AI-generated answers. Good SEO is the foundation, and GEO adds answer-first content, consistent brand facts and tracking across AI tools.
Can you guarantee we’ll appear in ChatGPT?
No. Nobody controls what AI tools say, and answers can change from one day to the next. We commit to the work and to transparent tracking, so you can see the trend for yourself.
Which AI tools do you track?
ChatGPT, Perplexity, Gemini and Google’s AI Overviews. We can add others if your buyers use them.
How do you measure results when AI answers vary?
We run the same set of buyer prompts every month and track the share where you’re mentioned or cited. Looking at the trend across many prompts gives a reliable picture, even though single answers vary.
Do we need SEO as well?
Usually, yes. AI tools lean heavily on pages that already rank and are widely referenced. That’s why our retainers run SEO and AI search optimization together.
Find out what's holding back your growth
The Growth Audit reviews your SEO, AI search visibility, tracking and conversion in 2 weeks, and gives you a 90-day plan.
We reply within one business day.